Territory Stories

Community education and social marketing, Literature review

Details:

Title

Community education and social marketing, Literature review,

Creator

McGuinness, Kate, Arney, Fiona, Chessell, Sally, Salveron, Mary,

Collection

E-Publications, E-Books, PublicationNT,

Date

2013,

Description

"The aim of this review is to inform a community education and social marketing strategy to improve the safety and wellbeing of children in the Northern Territory (NT). Examining national and international literature provides an overview of the current research on i) what helps communities and families to keep their children safe; ii) the use and effectiveness of social marketing and community education approaches for the prevention of child abuse and neglect and/or approaches in remote and/or Aboriginal contexts and iii) their applicability to the NT context." - Purpose of literature review, Made available via the Publications (Legal Deposit) Act 2004 (NT).,

Notes

This publication was produced on behalf of the ‘Caring for Our Kids’ Consortium, funded by the Northern Territory Office of Children and Families.,

Table of contents

Background -- What helps families and communities keep their children safe -- What strategies could be used to change behaviour to improve child safely and wellbeing -- Who should community education and social marketing campaigns target? -- Key case studies -- Conclusion -- References -- Appendix A. Social marketing template by Michels Warren Munday.,

Language

English,

Subject

Aboriginal communities, Community involvement, Educational marketing, Child abuse and neglect, School community relationship, Child protection,

Publisher name

Menzies School of Health Research. The Centre for Child Development and Education,

Place of publication

Darwin,

Format

58 pages : colour illustrations ; 30 cm.,

File type

application/pdf.,

ISBN

9781922104199 (paperback), 9781922104182 (online),

Copyright owner

Check within Publication or with content Publisher.,

Related links

http://ccde.menzies.edu.au/publications,

Parent handle

https://hdl.handle.net/10070/284859,

Citation address

https://hdl.handle.net/10070/407710